Meet Marcus

With over 12 years of design and project management experience in the marketing, retail, branding, and publishing industries, Marcus is a creative leader dedicated to driving impactful results through innovative and strategic campaigns.

PROFESSIONAL JOURNEY

I have had the privilege of leading teams at global brands, where we produced some of the most profitable and innovative digital campaigns. During my time at Victoria’s Secret, these campaigns generated $1-2MM each in revenue and expanded the company’s reach by 33%, engaging over 24 million users monthly. My role focused on crafting campaigns that integrated emotion and cultural relevance for deeper brand engagement.

LEADERSHIP & COLLABORATION

My leadership style emphasizes collaboration, coaching and inclusivity. I am passionate about leading high-performing teams while creating a safe work environment where every colleague feels empowered to contribute to their fullest potential.

APPROACH TO CREATIVITY

My creative process is deeply rooted in understanding human emotion and behavior. By integrating these elements, I develop campaigns that resonate with audiences, increasing brand engagement and loyalty. I lead cross-functional partnerships with Data Analytics, Engineering, and Creative Production teams to create effective designs and systems that enhance the customer and user experience.

Personal Philosophy

My work is driven by a commitment to innovation, efficiency, and human-centered design. I strive to create systems that not only meet business objectives but also connect with users on a personal level. By fostering cross-functional collaboration and streamlining processes, I aim to deliver exceptional results that drive business success and enhance user experiences.

a Global Perspective

Through experiences in photography, travel, and collaboration with international teams, I continue to gain new perspectives that enrich the creative process and bring a global lens to my designs.